Market Research | Stats | Data | HPBA

Market Research Reports

HPBA collects industry statistics and conducts surveys that are primarily targeted to the needs of its manufacturers, retailers, distributors, and sales rep members in the hearth and barbecue industries. This information is used to promote the industry to the general public and other interested parties, as well as protect the industry from unnecessary or poorly conceived regulatory and/or environmental proposals. HPBA's market research efforts target two primary areas:

 

Consumer Behavior Research

HPBA sponsors one major consumer study every year, with odd years focused on the barbecue industry while even years focus on the hearth industry. These reports are available to HPBA members who are manufacturers, retailers, distributors, sales reps, and servicers & installers. They are not available to members outside of those classifications nor are they available for sale. 

VIEW CONSUMER BEHAVIOR Research Reports>

 

Hearth Shipment Report

Knowing what the manufacturer to retailer and distribution network shipments are for the hearth industry is integral for inventory management, distribution planning, and business growth of individual businesses, as well as assists in HPBA’s advocacy and communications efforts. HPBA makes only the highest level data available annually to the public and non-participants. Participating manufacturers are eligible to receive the full report by contacting research@hpba.org.            

View Top-Level Data>

 

Listen to HPBA's Cameron Down's talk about the importance of using data to make decisions about marketing and product development:

Market Research Library

Being informed about current economic conditions is one the keys to effective business management. HPBA has curated a library of documents, reports, and data sets from a variety of publicly-available resources and put it in this one location. This information covers a variety of topics including general economics and industry specific data and is only accessible by being a member.

VIEW MARKET Research Library>


Employed with a company in the hearth or barbecue industries? 

Contact research@HPBA.org for how HPBA’s reports could help you or your company.

A member of the press?

Contact Jamie Powers for how HPBA could be a resource for your stories.